Motifs offers integrated marketing opportunities that allow advertisers to extend in-cinema campaigns through customizable elements that reach consumers throughout their entire movie-going experience.

Motifs Corporate Sales division works to develop multi-tiered, customized, integrated solutions to help advertisers meet marketing objectives that build upon their cinema advertising for maximum brand exposure.

Recent research has shown that 92% of moviegoers notice posters and displays in the lobby from box office handouts / branding, branded popcorn tubs and coffee cups – to bold lobby banners and 3-D ceiling danglers, Motifs offers your brand a broad spectrum of integrated promotional opportunities that reach customers throughout their entire movie-going experience.

Motifs will work with you to extend your brand's awareness on-screen and at various touch-points throughout the theatre. To learn how off-the-shelf and custom integrated marketing opportunities can work for your brand, please contact us today.

Standees
Standing cutouts placed at the strategic locations in the lobby / foyer or box office where moviegoers interact before the movie.

Escalator / Staircase / Lift Branding
External and internal. Visible to patrons passing, waiting outside and those inside the lobby of the theatre.

Sampling / Distribution
A very effective form of advertising, it enables the consumer to experience the essence of the product. Usually done through a ticket booking counter or by a promoter through the distribution of fliers or product samples in the lobby.

Kiosks
With a focus on achieving maximum interaction from the user, kiosk advertising enables one to know your consumer personally. A human touch is what lends an advantage to this medium.

Counter Cards
Smaller cutouts or miniature standees placed at the canteen counters or box office where moviegoers interact before the movie.

3-D Ceiling Danglers
Eye-catching signage with a unique 3-D design, hanging from the lobby ceiling.

Lobby Banners
Attractive hanging banners made in flex or vinyl makes a bold statement throughout the theatre. An overwhelming 92% of movie-goers take notice of lobby posters and displays.

Popcorn Bags / Tubs
Printed snack sacks / tubs put your message in the hands of your consumer and can even carry uniquely placed peel-off game pieces, coupons or product samples.

Coffee Cups
Printed cups extend your brand messaging with every sip.

Kids Packs
Concession fun packs include a branded soft drink and popcorn bag in a printed cardboard tray. Especially attractive to younger audiences.

Translite
A translite consists of a flex or vinyl screen which is backlit, enhancing its visibility thus generating a top-of-the-mind recall.

Product Display
Usually at the atrium or the foyer of a theatre, product display units allow prospective customers to get a feel of the product first hand.

Theatre-based Contests and Sweepstakes
In select theatres Custom contests or sweepstakes can be developed based on your brand's objectives.

Box Office Handouts / Branding
Product literature, samples, game pieces, coupons, premiums and more distributed at the time of ticket purchase or pick up. You can even brand the Box Office window itself or go in for branding on the ticket jackets!

External Banner
A flex or vinyl screen or banner at the exterior of the theatre, enhancing its visibility when moviegoers are waiting to get into the theatre, generates a top-of-the-mind recall.

Parking Lot Branding
A flex or vinyl screen at the entrance and banners all over the parking area generates a very high recall.

Innovations
Motifs team would be happy to conceptualize and execute innovative ideas to generate excitement about your brand.